Like to tweet? An effective social media strategy can make all the difference in helping you build your brand and credibility and forge stronger relationships with existing and prospective clients.

Our step-by-step guide provides you with best practices and tactics for developing and implementing an effective plan—and keeping you regulatory compliant along the way. Find out how you can:

• Integrate social media into your overall marketing strategy
• Deliver real-time information to clients
• Use LinkedIn to build on your individual professional reputation
• Leverage Facebook to strengthen relationships and reinforce your brand
• Use Twitter to gather information and knowledge from industry experts and publications