If you’re looking for new ways to stand out and win more clients, making the shift from generalist to specialist may be just the thing. Finding the niche that’s right for you can enable you to differentiate yourself and ultimately bolster your practice.
Use our complimentary templates to outline a strategy and step-by-step tactics for identifying your target audience and marketing yourself, including:
- Creating a niche client profile
- Framing your brand story
- Developing tailored marketing materials
- Building your network and maximizing referrals