---
title: Commonwealth Guide to Independence | Resources
description: Explore the Commonsense Guide to Independence by topic.
---

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- Your Journey 
    - [Breaking Away](https://learn.commonwealth.com/advisor-guide/independence/journey/breakaway)
    - [Researching Options](https://learn.commonwealth.com/advisor-guide/independence/journey/research)
    - [Choosing a Partner Firm](https://learn.commonwealth.com/advisor-guide/independence/journey/firm-partner)
    - [Opening Your Doors](https://learn.commonwealth.com/advisor-guide/independence/journey/launch)
    - [Growing Your Business](https://learn.commonwealth.com/advisor-guide/independence/journey/business)
- Key Topics 
    - [The Economics of Independence](https://learn.commonwealth.com/advisor-guide/independence/key-topics/economics)
    - [The Client Experience](https://learn.commonwealth.com/advisor-guide/independence/key-topics/clients)
    - [Transitioning Your Business](https://learn.commonwealth.com/advisor-guide/independence/key-topics/transition)
    - [Choosing the Right Firm Partner](https://learn.commonwealth.com/advisor-guide/independence/key-topics/firm-partner)
    - [Running Your Business](https://learn.commonwealth.com/advisor-guide/independence/key-topics/business-management)
    - [Marketing Your Business](https://learn.commonwealth.com/advisor-guide/independence/key-topics/marketing)
    - [Managing Your Risk](https://learn.commonwealth.com/advisor-guide/independence/key-topics/risk-management)
- Your Toolbox 
    - [Videos](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-video)
    - [Quizzes](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-quiz)
    - [Checklists](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-checklist)
    - [Guides](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-guide)
    - [All Resources](https://learn.commonwealth.com/advisor-guide/independence/resources)
- [About Commonwealth](https://www.commonwealth.com/why-commonwealth/about-us)

[Let's Connect](https://learn.commonwealth.com/advisor-guide/independence/contact-us)

Close

- Your Journey 
    - [Breaking Away](https://learn.commonwealth.com/advisor-guide/independence/journey/breakaway)
    - [Researching Options](https://learn.commonwealth.com/advisor-guide/independence/journey/research)
    - [Choosing a Partner Firm](https://learn.commonwealth.com/advisor-guide/independence/journey/firm-partner)
    - [Opening Your Doors](https://learn.commonwealth.com/advisor-guide/independence/journey/launch)
    - [Growing Your Business](https://learn.commonwealth.com/advisor-guide/independence/journey/business)
- Key Topics 
    - [The Economics of Independence](https://learn.commonwealth.com/advisor-guide/independence/key-topics/economics)
    - [The Client Experience](https://learn.commonwealth.com/advisor-guide/independence/key-topics/clients)
    - [Transitioning Your Business](https://learn.commonwealth.com/advisor-guide/independence/key-topics/transition)
    - [Choosing the Right Firm Partner](https://learn.commonwealth.com/advisor-guide/independence/key-topics/firm-partner)
    - [Running Your Business](https://learn.commonwealth.com/advisor-guide/independence/key-topics/business-management)
    - [Marketing Your Business](https://learn.commonwealth.com/advisor-guide/independence/key-topics/marketing)
    - [Managing Your Risk](https://learn.commonwealth.com/advisor-guide/independence/key-topics/risk-management)
- Your Toolbox 
    - [Videos](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-video)
    - [Quizzes](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-quiz)
    - [Checklists](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-checklist)
    - [Guides](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-guide)
    - [All Resources](https://learn.commonwealth.com/advisor-guide/independence/resources)
- [About Commonwealth](https://www.commonwealth.com/why-commonwealth/about-us)

SEARCH

[Let's Connect](https://learn.commonwealth.com/advisor-guide/independence/contact-us)

##### [Commonsense Guide to Independence](https://learn.commonwealth.com/advisor-guide/independence)

- [Home](https://learn.commonwealth.com/advisor-guide/independence)
- [Topics](https://learn.commonwealth.com/advisor-guide/independence/key-topics)
- [Marketing Your Business](https://learn.commonwealth.com/advisor-guide/independence/key-topics/marketing)

### Marketing Your Business

Creating your brand and getting yourself out there—this is what marketing your business is all about. Learn how to create a comprehensive marketing strategy, from advertising to client communication to social media and content creation.

###### Browse Topics

 https://learn.commonwealth.com/advisor-guide/independence/key-topics/economics

 /advisor-guide/independence/key-topics/marketing 

- [The Economics of Independence](https://learn.commonwealth.com/advisor-guide/independence/key-topics/economics)

 https://learn.commonwealth.com/advisor-guide/independence/key-topics/clients

 /advisor-guide/independence/key-topics/marketing 

- [The Client Experience](https://learn.commonwealth.com/advisor-guide/independence/key-topics/clients)

 https://learn.commonwealth.com/advisor-guide/independence/key-topics/transition

 /advisor-guide/independence/key-topics/marketing 

- [Transitioning Your Business](https://learn.commonwealth.com/advisor-guide/independence/key-topics/transition)

 https://learn.commonwealth.com/advisor-guide/independence/key-topics/firm-partner

 /advisor-guide/independence/key-topics/marketing 

- [Choosing the Right Firm Partner](https://learn.commonwealth.com/advisor-guide/independence/key-topics/firm-partner)

 https://learn.commonwealth.com/advisor-guide/independence/key-topics/business-management

 /advisor-guide/independence/key-topics/marketing 

- [Running Your Business](https://learn.commonwealth.com/advisor-guide/independence/key-topics/business-management)

 https://learn.commonwealth.com/advisor-guide/independence/key-topics/marketing

 /advisor-guide/independence/key-topics/marketing 

- Marketing Your Business

 https://learn.commonwealth.com/advisor-guide/independence/key-topics/risk-management

 /advisor-guide/independence/key-topics/marketing 

- [Managing Your Risk](https://learn.commonwealth.com/advisor-guide/independence/key-topics/risk-management)

 {val=}

<https://learn.commonwealth.com/advisor-guide/independence/resources/6-social-media-tips-and-traps-for-beginners> <https://learn.commonwealth.com/advisor-guide/independence/resources/6-social-media-tips-and-traps-for-beginners>

[Type: Article](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-article)

### [6 Social Media Tips and Traps for Beginners](https://learn.commonwealth.com/advisor-guide/independence/resources/6-social-media-tips-and-traps-for-beginners)

[When leaving a wirehouse to start your own independent financial firm, you’ll want to create some buzz around your new venture. ...](https://learn.commonwealth.com/advisor-guide/independence/resources/6-social-media-tips-and-traps-for-beginners) [Start Reading](https://learn.commonwealth.com/advisor-guide/independence/resources/6-social-media-tips-and-traps-for-beginners)

<https://learn.commonwealth.com/advisor-guide/independence/resources/planning-for-success-how-to-use-a-content-calendar> <https://learn.commonwealth.com/advisor-guide/independence/resources/planning-for-success-how-to-use-a-content-calendar>

[Type: Article](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-article)

### [Planning for Success: How to Use a Content Calendar](https://learn.commonwealth.com/advisor-guide/independence/resources/planning-for-success-how-to-use-a-content-calendar)

[You’re ready to break away from the wirehouse. Your transition plan is in place, and you’re ready to hit the ground running. ...](https://learn.commonwealth.com/advisor-guide/independence/resources/planning-for-success-how-to-use-a-content-calendar) [Start Reading](https://learn.commonwealth.com/advisor-guide/independence/resources/planning-for-success-how-to-use-a-content-calendar)

<https://learn.commonwealth.com/advisor-guide/independence/resources/creating-strategic-relationships-with-centers-of-influence> <https://learn.commonwealth.com/advisor-guide/independence/resources/creating-strategic-relationships-with-centers-of-influence>

[Type: Article](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-article)

### [Creating Strategic Relationships with Centers of Influence](https://learn.commonwealth.com/advisor-guide/independence/resources/creating-strategic-relationships-with-centers-of-influence)

[If you’ve built a solid reputation among your professional network, you already have a head start on the path to growing your ...](https://learn.commonwealth.com/advisor-guide/independence/resources/creating-strategic-relationships-with-centers-of-influence) [Start Reading](https://learn.commonwealth.com/advisor-guide/independence/resources/creating-strategic-relationships-with-centers-of-influence)

<https://learn.commonwealth.com/advisor-guide/independence/resources/how-to-use-content-to-turn-prospects-into-clients> <https://learn.commonwealth.com/advisor-guide/independence/resources/how-to-use-content-to-turn-prospects-into-clients>

[Type: Article](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-article)

### [How to Use Content to Turn Prospects into Clients](https://learn.commonwealth.com/advisor-guide/independence/resources/how-to-use-content-to-turn-prospects-into-clients)

[When opening your own financial practice, one of your immediate goals is keeping your business pipeline full of ideal clients ...](https://learn.commonwealth.com/advisor-guide/independence/resources/how-to-use-content-to-turn-prospects-into-clients) [Start Reading](https://learn.commonwealth.com/advisor-guide/independence/resources/how-to-use-content-to-turn-prospects-into-clients)

<https://learn.commonwealth.com/advisor-guide/independence/resources/breakaway-implications-the-impact-your-firm-partner-can-have-on-efficiency> <https://learn.commonwealth.com/advisor-guide/independence/resources/breakaway-implications-the-impact-your-firm-partner-can-have-on-efficiency>

[Type: Checklist](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-checklist)

### [Breakaway Implications: The Impact Your Firm Partner Can Have On Efficiency](https://learn.commonwealth.com/advisor-guide/independence/resources/breakaway-implications-the-impact-your-firm-partner-can-have-on-efficiency)

[You may think that going independent means having less time for client interactions—after all, you’ll have an office to run. ...](https://learn.commonwealth.com/advisor-guide/independence/resources/breakaway-implications-the-impact-your-firm-partner-can-have-on-efficiency) [Start Reading](https://learn.commonwealth.com/advisor-guide/independence/resources/breakaway-implications-the-impact-your-firm-partner-can-have-on-efficiency)

<https://learn.commonwealth.com/advisor-guide/independence/resources/from-startup-to-growth-a-checklist-for-new-independent-advisors> <https://learn.commonwealth.com/advisor-guide/independence/resources/from-startup-to-growth-a-checklist-for-new-independent-advisors>

[Type: Checklist](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-checklist)

### [From Startup to Growth: A Checklist for New Independent Advisors](https://learn.commonwealth.com/advisor-guide/independence/resources/from-startup-to-growth-a-checklist-for-new-independent-advisors)

[Transitioning from employee to business owner is exciting, but—as you may be realizing quickly—it also comes with some new ...](https://learn.commonwealth.com/advisor-guide/independence/resources/from-startup-to-growth-a-checklist-for-new-independent-advisors) [Start Reading](https://learn.commonwealth.com/advisor-guide/independence/resources/from-startup-to-growth-a-checklist-for-new-independent-advisors)

<https://learn.commonwealth.com/advisor-guide/independence/resources/building-a-brand-identity-a-checklist-for-breakaway-advisors> <https://learn.commonwealth.com/advisor-guide/independence/resources/building-a-brand-identity-a-checklist-for-breakaway-advisors>

[Type: Checklist](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-checklist)

### [Building a Brand Identity: A Checklist for Breakaway Advisors](https://learn.commonwealth.com/advisor-guide/independence/resources/building-a-brand-identity-a-checklist-for-breakaway-advisors)

[For advisors moving from a wirehouse to an independent channel, one of the most important duties is to anchor your new firm’s ...](https://learn.commonwealth.com/advisor-guide/independence/resources/building-a-brand-identity-a-checklist-for-breakaway-advisors) [Start Reading](https://learn.commonwealth.com/advisor-guide/independence/resources/building-a-brand-identity-a-checklist-for-breakaway-advisors)

<https://learn.commonwealth.com/advisor-guide/independence/resources/telling-your-brand-story...for-the-first-time> <https://learn.commonwealth.com/advisor-guide/independence/resources/telling-your-brand-story...for-the-first-time>

[Type: Article](https://learn.commonwealth.com/advisor-guide/independence/resources?ty=type-article)

### [Telling Your Brand Story...For the First Time](https://learn.commonwealth.com/advisor-guide/independence/resources/telling-your-brand-story...for-the-first-time)

[If you’re thinking about going independent or are ready to make the leap, there are a few important (and exciting!) steps to ...](https://learn.commonwealth.com/advisor-guide/independence/resources/telling-your-brand-story...for-the-first-time) [Start Reading](https://learn.commonwealth.com/advisor-guide/independence/resources/telling-your-brand-story...for-the-first-time)

### Connect with Us

Tell us a little about yourself. We'll begin a conversation about your business and how Commonwealth can help move your practice forward.

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